Photo: Devvon Simpson


Red is the color of life (blood), passion and sensuality, love, heart, power and dominance, honor and dignity. Red has historically been associated with sacrifice, danger and courage. Modern surveys in the United States and Europe show that red is a color which is most commonly associated with heat, activity, passion, sexuality, anger, love and joy. Red was often associated with magical or apotropaic ideas and was used as a healing color and as a healing spell. In China and many other Asian countries red is the color of happiness.